Caswell House commissioned Bubble to develop and design a new website. The splendour, professionalism, and attention to detail that sits behind their brand had to come through in every element, without being gaudy.
We listened. We questioned. We discussed. And then we rubbed our hands together and got working on a design.
The market we were designing for is a competitive one. There are quite a few wedding venues around. However, Caswell House already has developed a strong presence for itself, and because we took the time to understand this, we knew how to do the brand justice.
The website design we created is uncluttered, with a layout that enables strong imagery to stand out and be supported by good copy. We purposefully made use of the logo’s font for headings and other calls-to-action. And based the palette on the logo’s colouring. Both approaches then ensure the brand is subtly reinforced on every page. Clear, easy to use navigation makes for a smooth user experience as an individual browses the site to find out more.
The website also makes use of the WordPress content management system to enable Caswell House to update pages and run a blog. The final result is an engaging site that highlights both the beauty of the venue and the professionalism of the service offered. It’s a superb sales tool, credibility builder, and engaging showcase for potential customers.
Why not visit:
www.caswellhouse.co.uk – to see the full website.
*Photography by: Neil Hanson and Caswell House Weddings
|Feature rich WordPress website designed to promote the Caswell House brand, including the WordPress content management system.||Striking website with an easy to use content management system to make updating the site very easy.|
|‘Our Wedding’ Bespoke login area.||Allows couples to update information relating to their big day.|
|Blog facility.||In such a competitive market, the search engines can make a real difference to the number of leads a business gets. The WordPress blog facility therefore enables Caswell House to regularly add articles which can then be promoted on social media, whilst ‘showing’ Google the site is maintained and fresh with new content.|
|Responsive website design.||Website automatically adapts how web pages display according to the screen size and settings of the device a user is using. This keeps Google happy, and makes it easy for a web visitor to use the site.|
|Through Yoast – a WordPress plugin – Search engine optimisation is easy to achieve.||Traffic light warning system for the key SEO web page factors to enable the web editor to create web content that will work with Google.|